1967

The City of San Francisco Oracle

The City of San Francisco Oracle

Allen Cohen, ed. San Francisco: 1967. Marvin Tatum Collection of Contemporary Literature.

Every successful social movement needs a newspaper and the Oracle became the most important and influential of the serial publications to come out of the Haight Ashbury community. Allen Cohen, with financial backing from psychedelic entrepreneur, Ron Thelin, published the first issue of the Oracle in September 1966. Easily recognized by its psychedelic covers, the Oracle's goal was, in the words of Cohen, "to judo the tabloid lowprice anguish propaganda and profit form to confront its readers with a rainbow of beauty and words ringing with truth and transcendence." Vol. 1, no. 7. features Timothy Leary, Allen Ginsberg, Alan Watts, and Gary Snyder on the cover. The four had gathered for a "historic" meeting to discuss "the problem of whether to drop out or take over."

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